Whew! I haven’t posted here for awhile, but at least it was for good reasons rather than bad. The end of the year is always a busy time for my web design business and I rarely have time for much else amongst the happy Christmas chaos and end of year concerts. I even managed to squeeze in a few weeks holiday over the Christmas break. We also have at least one family birthday every month from November, with 5 in January, and so it’s certainly a crazy time of year!

With many businesses looking at taking a fresh approach for the new year, I thought today I’d chat a little about keyword research. By spending a little time analysing the keywords you’re targeting on your website, you can find whole new markets, and also stop wasting time persuing ones that aren’t worth it.

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